Style & Design

At PTC Group you will find the perfect fusion between design and engineering, which guarantee the necessary support at all stages of your product’s development. Our team of designers listens to customer needs and presents customized solutions, always with a good dose of creativity and innovation.

With a constantly evolving market, your products need to adapt and reinvent very quickly. Society’s expectations require that the solutions it presents are more efficient, sustainable, and user-centered and, to respond to these demands, you can count on the PTC Group team.

From Idea to Execution

By combining experience in design and project management with a deep knowledge of the market and new trends, our design teams will be able to present you with solutions tailored to what you are looking for, always with the guarantee of the highest quality.

PTC Group provides support from the earliest stages of product development. From the initial design phase, where an idea begins to take shape, evolving into a whole process that leads to the product appearing on the market.

The design emerges from the first sketches and gains volume with the modelling of the first 3D surfaces. From there, all the work begins to adjust to the different viability and engineering requirements, so that the first sketches differ as little as possible from the final product.

3D Surfacing and Styling

The “styling” is what visually differentiates one product from the other and is also an identifying characteristic of the brand. At PTC Group, we help our customers to find and develop the most appropriate and creative design, to respond to the most demanding needs.

PTC Group has a design team that can help you with robust modelling for external and internal surfaces. Our services range from the initial stages of the design process to the final stages of the project, where we develop Class A surfaces.

Digitization allows you to reduce costs and time in product development, making it possible to develop many more style proposals and technical requirements that can be applied. It is also very important in monitoring the development of the style in its different stages, so visualization – whether in 3D virtual reality or in photorealistic images – helps to decide the path to follow in this process.

At PTC Group, we know how important confidentiality is for your projects and, therefore, we comply with the highest security standards and adapt to the needs of each client.

Concept Generation

The modern world is overloaded with too many products. Therefore, the effective generation of the concept is an important step for the commercial success of any product, as it is a phase that will save time, effort and money spent in the future.

For this phase, you can count on our qualified team, which combines creativity and experience, to generate an innovative solution that meets your expectations and creates a surprise factor for the final consumer.Giving life and purpose to your idea, with the aim of achieving a solution that is fully manufacturable and cost-effective, without compromising on quality: that is our purpose!

Color & Trim

“Color & Trim” seeks to give personality to shapes through colours, materials, finishes and technologies, making the product communicate a message to the user.

The sensations, perceptions, and emotions that a product must convey guide design choices, which is why, at PTC Group, we value this stage and combine the customer’s vision with new market trends, in order to guarantee a result that is always personalized and differentiator.

“Color & Trim” is the phase in which the potential of different materials, textures, colours, finishes, and languages is studied, to understand which ones best suit your project.Imagining the project is an incredible feeling but seeing a real virtual representation with colours and textures is practically its realization! That’s exactly what we want to convey! We are the bridge to make your dreams come true!

Augmented Reality

Bring the digital product to the real world, still in design, to delight, explain and surprise? That’s what we do through augmented reality.

By adding layers to the real world, we create products that can interact between the virtual and the physical, bringing visibility, usability, and clarity to the design intent.

Through special glasses or even your cell phone, we provide interactive experiences like you’ve never seen before.

Virtual Reality

Immersion, in a new product, in a new experience, in a new world. This is where our virtual reality solutions come in.

We create immersive and highly interactive environments for digital validation of products and concepts, delivering a unique experience for designers or clients.

Through a mixed environment (physical and virtual), we provide unprecedented interaction in complex products, with interfaces to simulate different product versions, user experience and different realities.


EGET is a PTC Group company dedicated to product development and improvement, aimed at the automotive industry.

EGET by PTC Group